Web Design Planning
Goals and Strategies
I believe that website design process begins with discovery - identifying the target audiences for the web site, developing a persona set, conducting usability studies, surveying our clients, and defining the structure of the new or redesigned site. See Guidelines>
Information Architecture
Well-planned information architectures greatly benefits my clients. Accessing a site for the first time, your target audience can quickly understand your website effortlessly. They can quickly find the information they need, thereby reducing the time (and costs) wasted on both finding information and not finding information. Learn More>
Wireframe Layouts for Usability
Wireframes are a skeletal version of a website or product that represents navigational concepts and page content. The term is used in 2 broad ways:
A static wireframe or page schematic is a single drawing of an individual page template that shows the information components, especially the navigation, that will appear on a page, in a rough form, so that navigation components can be documented and assessed. The drawing may suggest a basic visual layout, but doesn't commit to any specific appearance.
dynamic wireframe is a set of cross-linked pages acting as a functional prototype of the final website without the graphical components and often with only sketchy text content (e.g. "Product description goes here."). It is often accompanied by a tree diagram or flowchart of the website. The wireframe does not address visual design or page layout. See wireframe sample>